FBI-LEEDA is pleased to present a 41⁄2-day course on media and public relations.
Police cannot succeed without the support of the community they are sworn to protect. The image of an agency as a professional and ethical organization is vitally important. This course will guide the participants to promoting a consistent and positive public image of the department, enabling the community to perceive their police as a transparent organization they can depend on and trust. There are three key opinion influencers; participants will learn how each can positively or negatively affect public opinion. Students will participate in media training with numerous desktop and on-camera exercises.
Topics covered include; image, branding and perception, the media’s role in public opinion, managing social media communications, interview preparation and principles for communicating in a crisis event.
September 16 – 20, 2019
Evergreen Fire Hall
2236 Highway 2 E, Kalispell, MT 59901
Hosted by: Sheriff Brian Heino and the Flathead County Sheriff’s Office
Register online at www.fbileeda.org or call 877-772-7712 for more information. The registration fee is $695/student. Class begins at 8:30 am. Dress: business casual.
September 23 – 27, 2019
Fort Collins Police Services
2221 S. Timberline, Rd. Fort Collins, CO 80525
Hosted by: Chief Jeff Swoboda and the Fort Collins Police Services
Register online at www.fbileeda.org or call 877-772-7712 for more information. The registration fee is $695/student. Class begins at 8:30 am. Dress: business casual.
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